Pular para o conteúdo
TrueLaunch

Review and planning

ASO audit checklistA field-by-field checklist.

Paste your store listing text and get a field-by-field checklist of what to fix, scored out of 100. Works for Google Play and the App Store, entirely in your browser.
Start now All free tools
  • Free, no limits
  • No sign-up
  • Runs in your browser

How it works

Three steps, about a minute

  1. Paste your listing

    The fields for Google Play or the App Store.

  2. Read your score

    0 to 100, from checks on the text alone.

  3. Fix the top items

    Each check says what to change and why.

Your listing text

The search you most want to rank for, e.g. sudoku

0/30
0/80
0/4000

Paste your listing to audit it

Fill in the fields you have. The checklist and score update as you type, and nothing leaves your browser.

What you get

  • Clear priorities

    Every check is a pass, could improve or fix, so you know where to start.

  • Concrete suggestions

    Unused space, missing keywords, repetition, weak first lines and more.

  • Only your text

    The score never uses store ratings, reviews or download counts.

The guide

What a good listing does

  • Puts the main keyword up top: in the app name, and in the subtitle on iOS or the short description on Google Play.
  • Uses the space: a 12-character name leaves 18 characters of search terms unused.
  • Doesn't repeat itself: on iOS, words in the name and subtitle don't need to be in the keyword field too.
  • Opens with one clear sentence: most visitors read only what shows before "more".
  • Is easy to scan: short paragraphs and a feature list, not one block of text.

Next steps

Fix the red items first; they can stop the listing from being accepted or hide it from search. Then check the description with the keyword density checker and run the rejection checker before you submit.

Questions

Short answers about the aso audit checklist and the store rules behind it.

What does the ASO audit check?

Only your listing's text: whether each field uses its space, whether your main keyword is in the fields that count most for search, repeated words, the opening of the description, its structure, capital letters, emoji and punctuation.

How is the score worked out?

Every check is worth the same. A pass scores in full, a "could improve" scores half and a "fix this" scores nothing. The score is the share of points earned, from 0 to 100.

Does a high score mean my app will rank well?

No. Ranking also depends on things this tool can't see, such as how many people tap and install your app. A high score means your text is in good shape, which is the part you fully control.

More free tools

All free tools

Listing ready? Launch it here, free.

List your app or game on TrueLaunch in a minute from its Google Play or App Store link, and get honest, structured feedback from real people.

Submit your app Explore apps