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Rank and keyword research

Keyword suggestion toolThe searches people really type.

Type a seed keyword and see what Google Play or App Store search suggests next, in 50+ countries. Every suggestion is a phrase real people type.
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  • Free
  • No sign-up
  • Live store data, 50+ countries

How it works

Three steps, about a minute

  1. Type a seed keyword

    A word or two that describes your app.

  2. Read the store's suggestions

    Straight from the search box's autocomplete, in its order.

  3. Go deeper

    Expand any suggestion, or check its difficulty or your rank.

What you get

  • Real searches

    Autocomplete only suggests phrases people actually search, so these are proven keywords.

  • A to Z expansion

    Add each letter after your seed to uncover dozens of long-tail phrases.

  • One click to the next step

    Send any phrase to the difficulty checker or the rank checker.

The guide

Why autocomplete is the best free keyword source

The stores build their search suggestions from what people actually search, so every phrase here has real demand behind it. Suggestions differ by country and language, so check each market you care about separately.

  • Short seeds (“budget”) show the broad, competitive phrases.
  • Longer seeds and the A–Z deep dive show specific phrases with fewer competitors.
  • Click a phrase to see what the store suggests after it.

From a list of phrases to a keyword plan

  1. Collect 20–30 phrases that describe what your app really does.
  2. Score them with the keyword difficulty checker: look for popular phrases that aren't crowded.
  3. Put the best ones in your title, subtitle or short description, and the rest in the iOS keyword field or your description.
  4. Track where you land with the rank checker.

Questions

Short answers about the keyword suggestion tool and the store rules behind it.

Where do the keyword suggestions come from?

From the store's own search box. As you type, Google Play and the App Store suggest phrases other people search for; this tool asks for those suggestions in the country you pick and lists them in the store's order.

What is the A–Z deep dive?

It asks the store for suggestions for your seed followed by each letter of the alphabet, such as “habit a” and “habit b”. That uncovers longer, more specific phrases that are often easier to rank for.

Do suggestions show search volume?

No store publishes search volume. A phrase being suggested at all means people search it, and the keyword difficulty checker estimates popularity from how early the store suggests it.

Learn more

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